best-practices-in-higher-ed

Student Journeys & Student Success: Assessing Your Engagement Across the Student Lifecycle

Recruitment & Enrollment, Retention & Student Success, Best Practices in Higher Ed

Sometimes, as student services professionals, we can get so caught up in day-to-day work that we forget to pay attention to the ways we are, well, serving students. This came into high relief for me when I was

60 Years and Tens of Millions of Dollars Spent on Student Success, with Little Progress Achieved. Why?

Retention & Student Success, Best Practices in Higher Ed, Thought Leadership

When I first asked my dad about his college experience, he recalled one of his introductory classes at the University of Wisconsin. He described the large lecture hall full of eager students in his chemistry class,

Five Major Benefits of CRM That Empower Community Colleges

Recruitment & Enrollment, Best Practices in Higher Ed

Community colleges play a critical role in higher education for over half of today’s post-secondary students. These institutions serve everyone — from the high school student seeking college-level coursework to the

Is Email Dead or Did College Admissions Kill It?

Best Practices in Higher Ed, Admissions Marketing, Thought Leadership, Edupreneur

Ten years ago, we heard that print communication was dead. Any national conference or webinar was saying to stop printing out expensive view books and start emailing students instead. Only a few years later, we

Should I Build or Buy an Admissions CRM for Higher Ed? The Pros and Cons.

Best Practices in Higher Ed, Thought Leadership, Edupreneur

One of the most important software decisions for admissions offices is selecting the right CRM to meet their needs. Institutions that have attempted to use their SIS (student information system) or a collection of

TargetX CRM Adoption 101: Maximize Your ROI

Best Practices in Higher Ed, TargetX Company Updates, Edupreneur

Congratulations, you've decided to implement a brand new admissions CRM solution for your institution! Users and decision makers are on board with the new system in hopes that it will increase staff efficiency and

Five Ways to Engage with Prospective Students Today

Recruitment & Enrollment, Best Practices in Higher Ed, Admissions Marketing

As enrollment management professionals, we know how the recruitment cycle works. We get inquiries through name purchases, college fairs, events, and high school/community college visits. Then we get prospective

Avoiding Summer Melt City: How Your Institution Can Beat The Heat

Recruitment & Enrollment, Best Practices in Higher Ed, Admissions Marketing

Many higher education institutions said 'goodbye' to the school year with graduation ceremonies and open houses, and 'hello' to the highly anticipated summer months. These coveted months of summer mean vacations,

How Location Data Drives Results for Higher Education Institutes

Best Practices in Higher Ed, TargetX Summit, Edupreneur

Improving Higher Ed Processes & Productivity Starts With Your Inbox

Best Practices in Higher Ed, TargetX Summit

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