admissions-marketing

Why Mobile Matters - Creating a Seamless Student Experience [Infographic]

Best Practices in Higher Ed, Admissions Marketing, Recruitment & Enrollment

It’s no secret that the market for prospective students is more competitive than ever. There are so many different factors affecting college enrollment today -- nontraditional students seeking flexible programs to

Keeping It Real With Generation Z; Advice For Admissions Marketing

Best Practices in Higher Ed, Admissions Marketing

As enrollment budgets get tighter and goals are set higher, college marketing to high school students has become the priority amongst many enrollment leaders. This group of students, also known as Generation Z, is

Meet the "New" Traditional Graduate Student [Infographic]

Recruitment & Enrollment, Admissions Marketing

In today’s world, earning a graduate degree or certificate is seen as the path to success and advancement. But graduate recruiting practices have not kept pace with the realities of who today’s graduate students are.

Texting - A Key to Engaging Millennial Students

Admissions Marketing, TargetX Summit

Guest Post: SMS-Magic SMS-Magic is a Platinum Sponsor at the 2017 TargetX Summit

What Happens When Enrollment Professionals Become the College-Touring Parents

Recruitment & Enrollment, Admissions Marketing, Best Practices in Higher Ed

When you’re a leader in higher education enrollment management and a parent, the day comes when you find yourself walking behind tour guides on college greens, sifting through mailers, and giving advice to the most

2017 Social Admissions Report [Infographic]

Thought Leadership, Admissions Marketing

From recent trends in social media usage and shifts in student use of digital tools, this year's edition of the Social Admissions Report will provide the information you need to stay up-to-date with what prospective

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