We’re all aware of the increased competition to attract and engage students in higher education today. Luckily, there are ways for schools to break through the noise and meet the evolving needs of students. The
by Nicole Baldassarre | June 01, 2018 |
Recruitment & Enrollment, Best Practices in Higher Ed, Admissions Marketing
by Katlin Hess | May 14, 2018 |
Recruitment & Enrollment, Best Practices in Higher Ed, Admissions Marketing, Thought Leadership
The General Data Protection Regulation (GDPR) takes effect on May 25, 2018 and many higher education institutions are wondering how this is going to impact their business practices, recruitment strategies, and ability
by Katlin Hess | March 08, 2018 |
Recruitment & Enrollment, Best Practices in Higher Ed, Admissions Marketing
It’s no secret that the market for prospective students is more competitive than ever. There are so many different factors affecting college enrollment today -- nontraditional students seeking flexible programs to study
by Amanda Eaton | February 20, 2018 |
Best Practices in Higher Ed, Admissions Marketing
As enrollment budgets get tighter and goals are set higher, college marketing to high school students has become the priority amongst many enrollment leaders. This group of students, also known as Generation Z, is
by Katlin Hess | November 02, 2017 |
Recruitment & Enrollment, Admissions Marketing
In today’s world, earning a graduate degree or certificate is seen as the path to success and advancement. But graduate recruiting practices have not kept pace with the realities of who today’s graduate students are.
by TargetX | June 19, 2017 |
Admissions Marketing, TargetX Summit
Guest Post: SMS-Magic SMS-Magic is a Platinum Sponsor at the 2017 TargetX Summit
by TargetX | May 02, 2017 |
Recruitment & Enrollment, Best Practices in Higher Ed, Admissions Marketing
When you’re a leader in higher education enrollment management and a parent, the day comes when you find yourself walking behind tour guides on college greens, sifting through mailers, and giving advice to the most
by Katlin Hess | February 02, 2017 |
Admissions Marketing, Thought Leadership
From recent trends in social media usage and shifts in student use of digital tools, this year's edition of the Social Admissions Report will provide the information you need to stay up-to-date with what prospective