What Enrollment Managers Need To Know About First-Generation College Students

Recruitment & Enrollment, Retention & Student Success, TargetX Summit

First-generation college students are a growing population. Approximately 1 in 3 college students today are first-generation, and one-quarter are classified as both first generation and low income students.

Improving Higher Ed Processes & Productivity Starts With Your Inbox

Best Practices in Higher Ed, TargetX Summit

Michael Stoner's 5 Tips To Improve Your Enrollment Marketing & Communications

Recruitment & Enrollment, Admissions Marketing, TargetX Summit

Nearly all of mStoner’s consulting engagements begin with developing an experience map focusing on a challenge a client is facing. Not surprisingly, many institutions want to explore the experiences prospective students

Student Sentiment Toward Social Channels Will Transform Your Admissions Marketing Strategy [Infographic]

Recruitment & Enrollment, Best Practices in Higher Ed, Admissions Marketing

The landscape is rapidly evolving with respect to how colleges and universities use data, analytics, and social media to find, engage, and convert their prospective students. In the early days of social media, building

To Inquiry & Beyond: Enhancing The Digital Student Experience

Recruitment & Enrollment, Best Practices in Higher Ed, Admissions Marketing

We’re all aware of the increased competition to attract and engage students in higher education today. Luckily, there are ways for schools to break through the noise and meet the evolving needs of students. The

Understanding the Impact and Requirements of GDPR in Higher Ed Admissions and Recruitment

Recruitment & Enrollment, Best Practices in Higher Ed, Admissions Marketing, Thought Leadership

The General Data Protection Regulation (GDPR) takes effect on May 25, 2018 and many higher education institutions are wondering how this is going to impact their business practices, recruitment strategies, and ability

How Many Salesforce Orgs Are Right For Your Campus?

Best Practices in Higher Ed, Thought Leadership, Edupreneur

Community Colleges and Their Important Role in Workforce Development

Retention & Student Success, Best Practices in Higher Ed, Thought Leadership

Why Mobile Matters - Creating a Seamless Student Experience [Infographic]

Recruitment & Enrollment, Best Practices in Higher Ed, Admissions Marketing

It’s no secret that the market for prospective students is more competitive than ever. There are so many different factors affecting college enrollment today -- nontraditional students seeking flexible programs to study

Conversations in Continuing Ed; What I Learned From My Brother Who's Been There

Best Practices in Higher Ed

Most of my career was spent preaching the value of, “liberal arts education for all,” while recruiting for my alma mater. Like many, I believe values such as critical thinking, inclusion, and effective communication are

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